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Director of Communications - Natural Resources Defense Council Beijing Office

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Director of Communications
Natural Resources Defense Council- Beijing Office




The Natural Resources Defense Council (NRDC) is a non-profit, non-governmental environmental organization established in 1970 in New York. We are headquartered in New York City and have offices in Washington, D.C., San Francisco, Los Angeles, Chicago, Montana, and Beijing, China. Backed by more than 1.3 million members and online supporters, NRDC's staff of over 400 environmental experts, lawyers and policy analysts work to protect the world's environment for the benefit of public health, through science, policy research and advocacy, law, and public education. In China, NRDC has collaborated with many government agencies, research institutes, and industrial and civil society partners to promote energy efficiency, green buildings, clean energy technology development, sustainable urban development, corporate responsible sourcing, and environmental laws and regulations.
Position Summary:
We are looking for an experienced professional to help brand and publicize NRDC's China work both in China and internationally and to provide communications support to NRDC's
China Program. This position reports to the Director of China Program and receives guidance from the U.S. National Media Director. The incumbent supervises an assistant and manages consultants as needed.
Major Responsibilities:
1. Develop and implement strategic marketing and promotional plans to enhance NRDC's brand recognition in China;
2. Maintain and increase positive visibility and media exposure of NRDC's China work in China and internationally; handle media requests; advise colleagues in the Beijing Office on dealing with media;
3. Develop and enhance NRDC's presence in China's social media space; expand Weibo feeds and work with colleagues to amplify blog presence.
4. Manage and improve NRDC's China website, reporters database, photo archives, and other related resources;
5. Lead and manage the creation and revision of compelling communications materials, including but not limited to introductory brochures, project or issue briefs, website contents, videos, ads, banners and bill boards, giveaways, and NRDC China gifts;
6. Design and organize NRDC's press conferences and other communications events in China;
7. Control Chinese language quality of NRDC publications;
8. Develop and cultivate media and other relationships for the purpose of enhancing NRDC's communications in China.
Knowledge, Skills and Abilities:
•   Proven strong ability in communications;
•   Experience in branding;
•   Creative and strategic thinking;
•   High fluency in oral and written English;
•   Strong Chinese writing and editing ability (mother tongue in Chinese);
•   Ability to respond rapidly to communications needs;
•   Good knowledge of environmental issues and non-profit work;
•   Out-going and strong person skills;
•   A fast learner;
•   A team player;
Qualifications:
Minimum 3 years of relevant work experience; advanced degree(s) in relevant fields.
NRDC offers competitive compensation based on experience and has a pleasant working environment. To apply, please send your cover letter and resume (in Chinese and English)
to 该E-mail地址已受到防止垃圾邮件机器人的保护,您必须启用浏览器的Java Script才能看到。 . Please state your name and the position title in the subject of the email. Please reference where you saw this posting. No phone calls or faxes please. NRDC
is an Equal Opportunity Employer.
For further information about NRDC and its China work, please visit www.nrdc.org and www.nrdc.cn.

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